Who’s Santiago?

I'm an immigrant. My family moved to the United States when I was 9 years old. Growing up, I always had a camera with me, filming everything and everyone around me. Over time, that hobby became a passion.

I earned a B.A. in Media Studies and Filmmaking, then spent seven years producing videos for Identidad Latina Multimedia and ESPN. In 2026 I earned a Creative Strategist Certificate from Motion. That experience and training shaped my approach to production, editing, and visual storytelling.

Along the way, I noticed that many local businesses were struggling to create consistent, quality content that truly represented who they are. At the same time, AI and new technologies were changing how content is created. So instead of staying put, I decided to put my experience to work for those businesses directly.

What’s Story Vibes by Santi?

Story Vibes by Santi tells the story of your business in a way that feels human and real.
I turn what you do every day into visual stories that connect with your audience, attract the right clients, and build a strong brand identity. I specialize in professional video content for small businesses and entrepreneurs in Hartford.